We build research communities around respondents who are both actively engaged and socially motivated. This provides us with a distinct advantage over traditional online panel companies, and allows us to reach niche panelists while ensuring the quality of the respondent data.
Our proprietary online community consists of over 1.8M engaged, qualified, and incentivized survey respondents with more joining every day. It's leveraged by social interaction and this creates an energized community that is in constant dialogue with us and with one another.
We collect hundreds of data points on our panelists. For us, this is a constant process of building individual profiles on our panelists and continually updating these data sets to ensure relevancy and accuracy closer to real time. This allows our clients to be highly selective in selecting their target panel and more confident in its makeup.
In addition to Branded Research's extensive consumer panel network, we offer segmented access to key business decision makers and other qualified professionals, offering panelists in IT, Financial Services, and Human Resources, along with other highly segmented industries. We are continually expanding our specialty panel reach, including furthering our access to caregivers, physicians, and patients through new partnerships within the medical community.
Branded Research uses a variety of methods to ensure the highest quality of respondent data, including:
MintVine utilizes a proprietary algorithm which takes into account a visitor's metadata (browser information, geolocation data, time of visit), their self-reported information, as well as the historical activity of a user to determine any fraudulent behavior.
MintVine's community registration requires self-reported data from each user which we utilize as a baseline for checking the validity of each visit by the user. This self-reported data, combined with our authentication tokens create a unique fingerprint for each user. This fingerprint is coupled with a real-time analysis of user's geolocation data: both in comparison to their self-reported data as well as checking against a live database of scored IP addresses for their trustworthiness (public IP addresses are trustedless). A delayed analysis is run after data is collected to further data on the user based on the other users activities on the site.
Being a Branded Research publishing partner is a rewarding experience. We offer our publishing partners the ability to supplement your existing revenue stream while creating a richer, more rewarding experience for your visitors.
The world's leading brands and associated market research companies rely on Branded Research to procure all kinds of valuable information about their existing customers, their potential customers, or to simply obtain honest opinions... "You are an important piece of this process. You can help!"